Opening of Vila Galé Alagoas

The largest all-inclusive resort of Alagoas opened with a full schedule of special activities and appreciation of local culture.

Last Saturday night (27/08), Vila Galé Hotéis officially opened the largest all-inclusive resort of Alagoas, located in Barra de Santo António, 40 minutes from Maceió. With an investment of R$ 150 million, the venture marks the 10th unit in Brazil, which now totals 3.7 thousand rooms. The opening was made official by the president and founder of Vila Galé, Jorge Rebelo de Almeida, the Governor of Alagoas, Paulo Dantas, the former governor, Renan Filho, the mayor of Barra de Santo António, Lívia Carla, and the Secretary of Economic Development and Tourism of the State of Alagoas, Caroline Balbino. During the ceremony, Jorge Rebelo de Almeida announced the intention of another investment in São Luís, in Maranhão.

“It was a very difficult project due to a problem we had with one of the contractors and because we were surprised by months of extremely heavy rainfall, well above normal. Thanks to the effort of the construction workers and the core staff of Vila Galé, we were able to meet our goals. It is a victory”, celebrates Jorge Rebelo de Almeida. The resort had a soft opening on 22nd June.

OPENING

The opening had about 800 guests, including politicians, trade authorities, group partners, journalists, travel agents and operators, and was marked by two days of activities focused on valuing local communities, native people, African-Brazilian culture and literature. On Friday night, an Alagoas-themed Soirée counted on presentations by the Afro Cultural Group from Serra da Barriga, Inaê Cultural Group and Maculelê Cultural Group.

“Having a Vila Galé unit in Alagoas is a reason for great pride because this State is very rich in natural and cultural beauties and has a very welcoming people. We could not help but value all this richness in our opening, therefore we hired local dance, theatre, and music groups”, says Jorge Rebelo de Almeida.

In addition to local culture, literature was a highlight of the party, as Vila Galé Alagoas pays tribute to Portuguese-speaking writers from Brazil and Portugal. Every detail was designed to celebrate that theme. For example, every room has a reference to a writer. At the reception, female writers have also gained their own exhibition and there is a gallery of the 54 Nobel Prizes for Literature.

A Literary Picnic brought together writers Paula Pimenta, Thiago Teixeira, Bárbara Pinheiro, and Thiago Tomé for a debate on “The importance of literature for education in the country”.

The guests could also get to know the State’ natural beauties through a buggy and catamaran ride on the paradisiacal Carro Quebrado beach, and also meet the artisans who produce the traditional embroidery from Alagoas. The program also counted on a pool party and a Carioca (native of Rio) feijoada (bean stew) party, which made reference to Vila Galé Rio de Janeiro.

OPENING CEREMONY AND NEW INVESTMENTS

The event was closed with a solemn ceremony, which officially marked the arrival of the chain in Alagoas.
Jorge Rebelo de Almeida spoke about new plans for Brazil, such as the hotel Vila Galé Collection Sublime Cumbuco and the condominiums Águas Marinhas and Águas do Cauípe, which will be set up in Ceará in 2024.

During the celebration, the president also announced that he signed a protocol with the governor of Maranhão, Carlos Brandão, with the intention of opening a new hotel in the historic centre of São Luís, the state capital. The building under negotiation is the Defensoria Pública (State Public Defender Office), which is currently deactivated. The planned investment is R$ 80 million. “I visited the city and was enchanted by the historic centre and the whole culture of Maranhão. Our intention is to build a Collection line hotel”, explains Jorge Rebelo de Almeida.

Also during the event, Vila Galé performed a parade with the new uniforms that will be used by the staff from 2023. The staff’s comfort and well-being were decisive for the creation of the new models, which have modern pieces, light and stripped fabrics.

The night ended with a fireworks display and a show by the band Jammil e Uma Noites, who entertained the audience by singing the main axé genre hits.

ECONOMY

Vila Galé Group has invested in Alagoas and is concerned in keeping the income in the State. During the construction stage, 600 people were hired, which moved the local economy for two years. Buying supplies from Alagoas providers was given priority.

Besides boosting the economy of Barra de Santo António, the new venture has guaranteed income generation and improved the residents’ quality of life. Of the 300 jobs opened, 80% were filled by local residents. In addition to direct jobs, it is estimated that 2,000 indirect jobs have been created.

The opening of Vila Galé Alagoas has given hope to the population of Barra de Santo Antônio, whose main source of income was fishing. By the end of the year, 100 more employees are expected to be hired in various sectors. Local employees will also be valued and registrations can be made here on the Vila Galé website.

In order to serve the public with excellence, Vila Galé carried out training and an in-depth course with all the hired employees. The training sessions were performed by the company’s corporate team, external consultants, suppliers and the departments’ leaders themselves, who also conducted in-depth training in the other resorts of the group.

STRUCTURE

The structure of the largest all-inclusive resort in Alagoas is impressive. It includes 513 rooms, four pools, seven restaurants, five bars, Nep Club for children with a water park, Satsanga Spa, nightclub, convention centre with 2,000 m2, among other attractions. The concept of the new unit was adapted from Vila Galé Touros, the most recent resort opened by the group in Brazil, which was added some new features, such as an increased Nep Club area, a 100-metre long swimming pool, and a water park. All of this in addition to creating the Regional Restaurant Museu do Sertão, the Cervejaria Portuguesa restaurant, and new sports courts, such as beach tennis.

The room categories available at the new resort are: room, family room, superior room, suite, superior suite, chalet, superior chalet and master chalet. For those seeking a differentiated experience for the whole family, there is the option of Nep chalets and family rooms, which are decorated with the children’s characters. Children aged up to 12 staying in their parents’ room are not charged for accommodation and meals.

Gastronomy is also the highlight of the new resort. The “Versátil” restaurant is the main one and offers buffet service. The “Inevitável” restaurant combines Portuguese and Mediterranean cuisine, the “Massa Fina” offers artisan style pizzas and pastas, while the “Museu Do Sertão” restaurant offers typical dishes from the state of Alagoas. Designed for children, the “Nep” restaurant offers children’s food prepared without preservatives. In turn, “Cervejaria Portuguesa” is a Mediterranean delicacy bar.

The entire infrastructure and all services offered guarantee an unforgettable experience for guests of all ages and add up to the cinematographic scenery of the Carro Quebrado Beach. Coconut trees, emerald green sea and the famous multicoloured cliffs that outline the whole length of the beach make Vila Galé Alagoas a paradisaical destination.

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