24/08/2023
PEDRO RIBEIRO TAKES OVER AS THE GROUP'S MARKETING AND SALES DIRECTOR
The Vila Galé group has hired Pedro Ribeiro as its new Marketing and Sales Director.
Taking up his duties on 1st September, Pedro Ribeiro was, until recently, commercial director at Dom Pedro Hotels & Golf Collection, where he had also previously led the Sales and Marketing department at Dom Pedro Laguna in Brazil and the sales area in Portugal.
With a degree in Hotel Management and training in Strategic Marketing for Hotel & Restaurants and Revenue Management from Cornell University, Pedro Ribeiro has also won several honours throughout his career. In 2019, he won the Business Networking Award in Portugal and Brazil, which honours excellence and entrepreneurship. In 2018, he was named Leading Tourism Personality in Brazil. And in 2016 and 2013, he won the award for best Commercial, Marketing and Sales Director in Portugal, awarded by the Association of Hotel Directors of Portugal.
Pedro Ribeiro is also a board member of the Luso Brasileira Foundation and the founder and coordinator of Portugal United, a tourism promotion association launched in 2005, which currently brings together more than 15 companies.
“It is an honour and a challenge to take on the role of General Manager of the Marketing and Sales areas of the Vila Galé Group. As the second largest hotel chain in Portugal and the largest resort chain in Brazil, with plans to open in other destinations, it will be motivating to contribute to the development and awareness of a Portuguese brand in international markets, not forgetting the Vila Galé Group's two largest markets, Portugal and Brazil, which we will continue to pay close attention to”, says Pedro Ribeiro.